Wednesday, May 14, 2008

Social Networking: New Mantra In Online Advertisement

If you are into online business promotion then Social Bookmarking is one of the most effective Internet marketing campaign that you must have come across. But if you are looking for long term solutions then Social Networking is a better option.

There are numerous sites where you can advertise online. There is no reason to spend money on advertisements all over the Internet if it doesn’t bring any return on investment.

Then why opt for Social Networking and what is its specialty?

Well, Social Networking on the Web is similar to networking in real life, but there are certain striking differences. You can book mark many web pages of your liking, but once you start sharing these bookmarks with other people as well as interacting with them about the same, you are networking.

These are usually web sites where people spend a lot of their time with friends just chatting mostly during the leisure hours. Now, that you are clear with the concept, this will help to make profitable ventures in your online business.

In fact, you can describe the concept of social networking as “shopping malls” in the internet. If you have put up an advertisement in a popular mall, then people working there, shopping there, and people hanging out there are all going to spot your ad. So if you intend to advertise your products and services online, social networking is one of the effective methods of traffic generation for your website.

Tuesday, May 13, 2008

Social Bookmarking for Effective Marketing

Being an owner of a website, I know how much the bookmaking sites are effective for Internet marketing campaigns. In the affiliated networking many like-minded individuals make friends network. Together they share their potential visitors and thus directly increase the number of traffic on a single website.

You will be wondering how to locate one such site. This is really an easy job when you use popular search engines like Google or MSN. They will search on your behalf. For most effective result, try searching with keywords like Social Bookmarking or Social Networks as the search engines respond fast and more accurate when the keywords are precise and to the point.

There are numerous such Social Bookmarking websites. Before registering yourself with one, just understand what they actually do and what the functional areas are. If it does not suit your business, it will not be much profitable for you.

One more thing!

There are sites for which content is much important whereas for some sites anything the members consider to be interesting is accepted and the sites share it among of members of the respective networks.

These social networking services generate thousands of page views everyday and attract new viewers to your site. The website owners and the Internet marketers can utilize the opportunity to reach their target audience with their products. At the same time you can also you will get attention of increased traffic to your website, blog and forum. Once you build a private network, new readers on the web will be attracted towards your site as well as other viewers from all over the world will be interested in your site. It will actually increase the scope and reach of your product or service through the web media.

Sunday, May 4, 2008

Use Social Bookmarks to promote your Blogs

Have you ever wondered why you are not receiving comments for your blogs? There can be many reasons and one of them… may be that your blogs are not reaching the readers...Why don’t you add social bookmark links to your blogs?

When social bookmarking links are added to blogs and web sites, readers are able to share and comment on the content posted. Social book marking is very important if you desire web advertising or you are keen to promote your blog. The best way to promote your blog is getting others do it for you. These social bookmarking services provided by specialized companies are reliable and specially designed to reduce the time and effort needed to socially bookmark a website. Your site will grow everyday and you need to promote your site too… so this shall always be an ongoing process.

Today many webmasters and blog owners place icons of popular social bookmarks just below their posts and in their sites. So any one who likes the blog usually clicks these icons instead of trying to manually submit the blog which can be boring for a visitor. If you wish to save some screen space, there are special options available for you. There are many display options including text links and a drop down menu to choose from. This process of using the feature is very simple: You are just required to follow the directions and soon you will see the traffic increase. So get your blogs bookmarked and let the traffic grow!!!

If you are too tied up for time to individually submit your blog to different social bookmarking sites, then, do avail the services of trusted experienced professionals who will do the needful for a reasonable fee. So either way your purpose of blog promotion is taken care of.

I hope this information shall benefit you in some way and if it helps you please feel free to share your experience here with us.

Monday, April 28, 2008

Tips for effective Social Bookmarking

In my last blog I was just saying what social book marking is and what are the advantages. Now whenever there is introduction of anything in the market, people are obviously curious about the applications. Same is the case with social book marking. Until and unless you can use it for your benefits, why will you show any interest?

While building a website of your own, the first target that comes to your mind is the page rank of the site and inviting more and more traffic to the site. Trust me, taking the site to the first page of these pages and getting thousands visitors everyday, is not at all as difficult as it sounds. And this social book marking can be your weapon to trigger the traffic. All you need is to follow some of the following mantra.

  • It is always better when people other than you book mark your sites. So make it easy for others to book mark your page. Cooperation from all the fellow bookmarkers is really necessary for increasing traffic.
  • Use catchy headlines for the articles. Often people just skip some of the good articles just because of the titles if they do not find it interesting. Check the grammar and spelling. Silly mistakes in both spelling and grammar can damage the impression of your sites to your viewers.
  • Make an attractive and informative first paragraph. Content is the king. So just a great first paragraph will not do. Putting some rubbish in rest part of the articles and book marking them is zero to the viewers. While writing, be sure you are using authentic facts and figures.
  • Most of the social books marking sites keep your web page in the front page for 24 hours. So determine the time for your submission very wisely. A submission when most of your supporters are not online is complete wastage of the precious time.
  • Your site may be on anything and everything like health, entertainment or technology. During the submission just check once whether they are posted in the right category or not because all of the book marking sites are not for all the websites.
  • Manual submission is always better than any automated submitters.
  • Some of the topics often create a chance of hot discussion among your viewers. Always respond to the comment you get about your post.
  • Put the RSS feeds, newsletter subscriptions, affiliate marketing in some of the visible position on your web page. People often subscribe these services when the site is on the front page of any important social book marking websites.

Thursday, April 24, 2008

Social Book Marking: An Overview


I became interested and started browsing the net to know about social bookmarking the other day when a friend of mine used the term once in an informal chat session. Social bookmarking is the latest cry among the Internet users.

Social bookmarking is the process with which you can store the link of a web page online for your personal use. You can share the links with a specific group of people or within a certain network. You can also share the access among public and private domain.

This is one of the most updated versions of the net savvy people storing and organizing the website while browsing the net. The people of your network with which you have shared the link can organize chronologically or categorically or through the tags. Some of the popular social bookmarking sites are Del.icio.us, Stumble Upon, Digg, Reddit, Slashdot.


There are certain advantages of the bookmarking process. While you are searching for any information with the help of the search engine spiders, it is a computer software generated action; while listing of book marked sites to find the information is a human action where none other than you is operating the whole system.

In case of social bookmarking, the classifications of the websites are done manually. Here the concerned people understand the web contents and the kind of information you are searching for unlike the web site spiders that determine the meaning and present the search result to you through search engines.

This social bookmarking process is not only help for the users but also an effective tool for the webmasters to get higher page rank and thus attracting more and more traffic to the sites.

With the social bookmarking system, a website is ranked in accordance with the number of times it is being searched by the Internet users. Thus it plays a boost to increase the traffic of your websites. It is always better when people other than you book mark your sites. With the system you are connected with other people concerned with the social bookmarking. Cooperation from all the fellow bookmarkers is really necessary for increasing traffic.

The book marked page also offers you the unique opportunity to exhibit the RSS feeds, newsletter subscriptions, affiliate marketing in some of the visible position on your web page. People viewing your web page often subscribe these services and your site gets more and more traffic.

In my next post I will brief you on how to actually use this service. But till then don't forget to carry on with your traditional Directory Submissions.

Wednesday, April 16, 2008

Tips To Make Your Directory Submission Successful

Anyone who owns a site wants to see the maximum traffic to the site. So if you desire the same then what is the harm? But I found that drawing visitors to a site is not as simple as it may seem, it involves a lot of hard work and planning. Some people will advice you that you can get good traffic solely by submitting your site to directories. But I doubt the wisdom of these people. There are so many websites that have to wait for months before their submission bears fruit and they get a page rank. You can’t blame the directories too because the editors of these directories follow stringent rules to make sure that their directory is worthwhile.

As I found out that most of the webmasters pay little importance to the details required during directory submission. I would ask you to give a look in at the details. To further make your submission readily acceptable to the directories here are some useful tips:

  • Don’t submit mirror pages. Directories do not like similar pages with similar content. This also affects your credibility.
  • Do not submit under construction pages.
  • Submit only the top-level domain of your pages and omit the unnecessary portions like the index.html or any other sub-domains.
  • Check your links properly before submitting because broken links might have an adverse reaction from the directories.
  • Submit in the right category. Find out which category suits you the most because submission in the wrong category may lead to non-acceptance on the directories part.
  • Make your site compact and filled with articles containing valuable information.

What’s more just follow these basic tips and see the influx of traffic to your website.

Manual Submission over Automated Submission

I realized the importance of Internet and its power of promotion online, when my business profit for the last financial year recorded a 100% growth rate. SEO, thus being one of the best methods of online promotion has been a blessing in disguise for businessmen like me.

Once such tool in SEO marketing is Directory Submission and Article Marketing. The successful hosting of your website is not enough to popularize the products and services of a company. One has to develop content and upload them in various other related websites. This undoubtly is one of the most popular methods used by webmasters for building a link campaign.

The two ways in which this process is dealt with are, manual article submission and automated article submission services. But I would always prefer manual article submission service over automated article submission services.

Now, why would anyone do this? This is quite a common query which will cross our minds, especially when the yield rate of the automated submission is much more as compared to manual submission. But this has its own comprehensive and dynamic advantages.


Some of the advantages or benefits derived from Manual Directory Submission are:

  • Manual submission of the articles allows the process to be exact. It ensures that the website link is uploaded only in the relevant categories after careful manual review.
  • Many directories consider software submitted articles as spam.
  • Each directory is unique in characteristics to the other. For example some of them upload articles as part of the main body text. But on the other hand, others accept the link in the author box only. So manually one can enhance the link building procedure in accordance to the directory requirements.
  • If required changes in the already submitted articles can be made easily. This is done with the login ID’s and passwords provided by individual directories.

I am reaping the benefits of manual submission through the emergence of targeted traffic to my website. So, if you want to earn profit in business in a short period of time with long term profits for the future then correct directory submission is a must.

Tuesday, April 15, 2008

Directory Submission Tips for Beginners


Directory submission isn’t much difficult-just requires a bit of preparation, through planning and implementation of ideas. Once you have decided to submit your web site to different directories, it is important that you have an idea on how to start and also know about the steps involved in the submission process.


Research and Planning: Plan well in advance the amount you are willing to spend on submissions, depending on which you shall decide the directory in which to submit. As you know, depending on your budget you can decide on Free Directories, One time Paid Directories and Directories with annual subscription. Make sure all directories that you submit to, are search engine friendly i.e. they all give normal HTML anchor link.

Choosing a Category: Your next important decision will be deciding the appropriate category, as this is responsible for adding value to the submissions. Submitting your site to the most appropriate category is a must to get the maximum benefit. You must go through the submission guidelines carefully so that you can avoid a rejection for non-compliance.

Page Title and Description: This may take away a considerable amount of your time, but patiently decide and give your site the best title and description.

  • You have to make them brief (title approx 60 characters and description approx 200 characters) with some keywords that best describe your site.
  • You need to vary your title and description, so that search engines don’t find it forced or tag it as a spam. Ensure that the words are not repeated much.
  • Try to make it engaging so that people click on the links to your site. Apart from the traffic benefit, some directories reward the site with higher Click Through Rate by placing it as a featured listing. It’s best if we be professional and avoid using dates and prices when writing titles and descriptions.

What next?

Once you are done with above steps, just double check everything you have done so far…and you are completely ready with your submission.

As you can see its a very detailed process and best bet would be to leave the task for Directory Submission Service Providers who already have trained and experienced professionals to come to your rescue.

Saturday, April 5, 2008

Types of Directories available for submission

Now that we have formed a relatively fair idea on the practice of directory submission, let’s see exactly how many types of directories are available to suit our web promoting purpose.

Well there are primarily 3 broad classes of directories :

  • Free Directories
  • One time Paid Directories
  • Directories with annual subscription.

Free Directories :

As the name suggests, getting your website listed in them is absolutely free of cost. Now there are thousand of such free directories. So you have to be very careful to decide which among them you want to enlist in.

Though it is advisable to submit your website to as many as you can, yet you must ensure you are doing it with a specific purpose, and not just for the sake of it.

Make sure that these directories are decent and family-friendly so that you know that you are actually reaching out to the right kind of audience.

Now such submissions are best done manually and naturally take up a lot of your time. In such a situation, you can approach various third parties who provide the service of Manual Submission to Directories for a small fee. They carefully select directories and submit your website in the most relevant of categories. This is a very good option as your website doesn’t get submitted to directories containing spam sites or of irrelevant context.

One Time Paid Directories :

These directories charge a one time fee for reviewing and enlisting a website in their indices. This is a very good option as you know for sure that the website you are submitting will be getting a manual review done before actual submission. Also nothing in this world comes for free. So it is absurd to hope that you will generate traffic just like that. Unless the directories market and promote themselves, how will they channelise the traffic to your website? Thus Paid Directories are safer bait than the free ones.

Directories with Annual Subscription :

These directories charge a premium fee as an annual subscription. This helps them to continue reviewing the website on an annual basis and provide an ongoing quality service in matters of promotion and steady traffic flow. Now in the dot com bubble, most websites keep continually updating their content and other attributes. But whatever be the case, these directories provide a continuous review and monitoring all year around to ensure that the guidelines are met for the submission.

Wednesday, April 2, 2008

Low Cost Web Marketing Strategies

Hi guys, today I will brief you on some website traffic driving strategies that cost you hardly a dime. So for all you newbie website owners, this is a useful tip.

  • Write an article.

You can write an article, mention your site URL, submit it to e-zines and get loads of traffic from hundreds of online visitors. It’s that simple. E-zine is just one such site, so don’t just stop there - post your site anywhere possible! In fact you can use the services offered by Article Submission Service Providers. You can sit back and watch your traffic grow in no time at all.

And if these people also offer to write the article for you according to your requirements, then you have actually hit a jackpot there.

  • Exchange links

That’s the good old method that has been tried successfully over decades. This is really a low cost mode of driving traffic to the website that often people surpass. Just find out the keywords relevant to your website, type it in the search engines and approach all the top results that come up with the search results. All that it takes is a persuasive webmaster’s e-mail from your end to get the desired result.

  • Join Forums

Search for forums that are relevant to your website and make you make online friends out there. Inform them know about your website. Once you have struck the right chord with other curious like minded online friends, you just know you will get noticed everywhere.

  • Submit to directories

You must submit your site to directories. Make sure you have a completely functional website as otherwise your submission will get rejected. There are thousands of web directories. Just find the right category and submit to as many as you can. You must try to get yourself indexed by directories that have a good PR of 4 and above. This is to ensure that when the search engine crawlers are at work; the higher the directory in their ranking list, the more assured you can be to get a better visibility.

So good luck for your low cost internet marketing efforts.